About Us

Welcome to NYRA®, the digitally native premium kitchenware brand offering a curated range of over 1000 products designed for both urban and traditional kitchens. Our products are available through major marketplaces such as Amazon, Flipkart, Jiomart, and our own e-commerce platform, and we proudly ship globally to bring the NYRA® experience to kitchens worldwide.

NYRA® takes pride in achieving Top Brand Status on Amazon, showcasing our commitment to quality and customer satisfaction. With over 20,000 happy customers across 28 states and 8 union territories in India, as well as a growing presence in the United States and Canada, our brand is making waves in the global kitchenware market.

As a brand backed by a 70-year-old kitchenware business house, NYRA® combines experience with innovation. Our strong social media presence and endorsements from top cooking influencers underscore the quality and reliability of our products.

Founded and led by Sushank Arora, a serial entrepreneur and start-up mentor with over 17 years of experience, NYRA® is dedicated to providing top-notch kitchenware solutions. Our founder exited his IIT-incubated start-up before embarking on this journey to redefine the kitchenware landscape.

NYRA® goes the extra mile with its commitment to customers, offering 24-hour dispatch for all orders, ensuring that our products reach you swiftly and enhancing your overall shopping experience.

Additionally, at NYRA®, we prioritize your health and safety. All our products are crafted using food-grade materials, ensuring that every culinary experience is not only enjoyable but also safe. Our dedication to quality is further emphasized by subjecting every product to rigorous 3-step quality checks and careful inspection before dispatch.

Join us at NYRA® and experience the perfect blend of quality, innovation, and global accessibility in every kitchen.