About Us
Our Story: Rooted in Tradition, Designed for Today
At Nyra® Kitchenware, our journey began not in a boardroom, but in a small utensil shop in Kanpur, where tradition lived in the form of brass, bronze, and copper. These weren’t just materials—they were a part of our heritage, deeply tied to health, Ayurveda, and the everyday lives of Indian families.
Growing up, I saw my father serve generations of customers who came looking for quality they could trust. And even as I explored my own path—working across industries and building a startup—I was never far from the sound of metal, the warmth of our shop, or the values it stood for.
Then came the pandemic. It brought everything to a pause, but it also brought me back home—back to my roots. That’s when I noticed a shift.
People were searching for “traditional” cookware, but they didn’t know when to use what.
- Is copper safe for cooking?
- Is brass better or bronze?
- What is stainless steel even made of?
There was a deep knowledge gap. People wanted to eat healthy, but no one was explaining the science of utensils—something our ancestors always knew.
That’s when Nyra® was born.
We launched with a purpose:
To bring food-safe, purpose-driven cookware—brass for cooking, copper for drinking, bronze for eating—into Indian kitchens, and to educate people about their benefits, not just sell them products.
But soon, we saw a reality many entrepreneurs face: not everyone can afford or maintain traditional metals.
So we adapted—not by changing our values, but by expanding our range. We introduced premium-grade stainless steel and aluminum cookware—safe, functional, affordable—crafted with the same honesty and care as our traditional products.
Today, Nyra® has become one of India’s most trusted kitchenware brands:
- Top Brand on Amazon India
- Flipkart F-Assured Seller
- Listed and loved on Myntra, JioMart, and our own Shopify-powered website
- A family of over 2.5 lakh customers
- A product catalog of over 1,000 thoughtfully designed SKUs
- Serving homes not just across India, but also in the U.S. and Canada
What makes people trust us?
- We explain why each metal is used and how it should be used
- We focus on safety, durability, and design—not just aesthetics
- We offer transparent information, and no fake health claims
- We deliver what we promise—fast, reliable, and personal customer support
- We are available where our customers are—online marketplaces, social platforms, and our own store
We didn’t start Nyra® to chase trends.
We started it because we believe that kitchens deserve honesty, and that health starts with what you cook in. Whether you’re buying a copper bottle or a stainless steel kadai—we want you to feel informed, empowered, and proud of your choice.
This is not just a brand.
This is a movement to bring back wisdom, backed by quality, and delivered with heart.
We are Nyra®
Traditional at heart. Modern by design. Always honest.